Best organic cotton towel brands
Updated November 7, 2026
Cotton towels should absorb well, dry in reasonable time and stay soft after hundreds of washes.
Look for 100% cotton, a weight of 500 to 700 GSM for plush bath towels or lighter for faster drying, and GOTS or OEKO-TEX certification.
The 20 brands below sell cotton towels and are listed in The Plain Thread directory. The green links go straight to their matching shop pages. Some of these brands also sell blends, so check the fiber content on each product.
Cotton muslin swaddles, blankets, and sleepwear designed for newborns and babies.
Indian 100% organic cotton basics and casual clothing for men and women.
Premium linen and cotton bedding and bath products for the home.
Organic cotton bed linens, towels, and clothing made in Germany from field-to-fabric supply chains.
GOTS-certified organic cotton and linen bedding and towels made with regenerative practices.
GOTS-certified woven home textiles in linen and cotton, including towels, bedding, table linen, and throws, made at a South African mill.
Organic cotton sleepwear, bedding, and towels for the home, designed in Copenhagen.
GOTS-certified organic cotton home textiles including bath towels, kitchen cloths, and meditation blankets with Scandinavian design.
Austrian-made cotton towels, bathrobes, and bath mats crafted for softness, absorbency, and home comfort.
Fair Trade certified organic cotton premium bedding and bath linens.
Cotton clothing, muslin wraps, and soft essentials for babies and young children, designed in Denmark.
100% organic cotton basics and naturally dyed clothing made in small batches worldwide.
USA-made knitwear and basics in 100% cotton for men and women.
Danish children's lifestyle brand offering organic cotton and merino wool clothing, knitwear, and essentials for babies and kids.
Organic cotton baby and toddler clothing, swaddles, and nursery decor designed and made in Canada.
Affordable luxury basics in cashmere, organic cotton, silk, alpaca, and linen for men and women.
Full-range organic brand offering clothing and underwear in organic cotton, linen, hemp, and merino.
Swiss luxury bed linen and home textiles crafted from fine cotton and linen since 1833.
Handcrafted organic wool and cotton mattresses, comforters, pillows, and bedding made in the USA since 1982.
Canadian brand offering organic and Fairtrade cotton bed sheets, duvet covers, and bath linens.
Common questions
Why do new towels not absorb well?
Finishes and softeners on new towels repel water. A few washes without fabric softener fix it.
Terry or waffle towels?
Terry is plush and holds a lot of water. Waffle weave is lighter and dries faster.
How do I keep towels soft?
Skip fabric softener, use less detergent, and avoid overdrying.